Just before you put in an Italian BMT – a meaty sandwich filled with salami, pepperoni and ham – Dominique Santini explains why they are so fond of metro.
“It is convenient, fast, and it is customizable,” she says.
The sandwich chain is also “everywhere”. “I was craving a subway, walk around for a look, and then,” Oh, there is one.'”
Subway is already the biggest British High-Street fast-food chain and is on the search, and a further 500 stores by the year 2020.
Would that bring your total 3,000 in Britain and Ireland significantly ahead of its nearest rival, Greggs and McDonalds.
“Cheap and healthy”
So what’s behind his popularity?
Talk to people in a busy subway at lunch, the same words popping up again and again.
Cheap, convenient, and – perhaps surprisingly for a fast food chain healthy.
The chain in the main menu, ‘subs’ – long, USA-style sandwiches made with bread soft, and the customers then choose from a variety of fillings and salad.
It may seem unlikely, but those salad toppings means a six-inch “sub” counts as one of your five-a-day, at least according to U-Bahn-UK-in-chief Peter Dowding.
Subway and other fast food Websites are always looking to offer healthier choices, such as the customers the option at least, to the calorie count.
“Health is something that many sales are add on to the search,” says Simon Quirk, Director at retail consultants Kantar world panel.
But it is still only a small consideration, with 86% of consumers say they purchase food on-the-go for practicality or pleasure, he adds.
Caption Michelle O’connell and her son say: “you, what ever you want, whenever you want to train” at the U-
Food-to-go outlets are to exceed forecast in all the other High Street food and drink options, to reach £7 billion in sales by 2021, according to grocery specialists IGD.
In a crowded market, the distinctive subway smell, which helps him stand out from the competition.
“It is like walking in a supermarket. They lure you in with the smell of the bread,” says Michelle O’connell, a other metro customers.
The smell comes from the sandwich bread, the shops bake at least three times a day, Mr Dowding,.
U-Bahn sales points, from businessmen and women to open as franchises, which also have the reputation of early and close late.
The part comes from a condition that you’re open, at least 98 hours in the week, Mr Dowding.
Media caption subway UK CEO, explains the chain, distinctive smell on 5 live’s Sean Farrington and Louise Cooper
But it all went wrong for the US companies.
It has faced questions about the staff to the pay of the British tax authorities, and some found his franchisees were not paying the minimum wage.
Mr Dowding said the company has taken measures, but declined to say what sanctions on the seven franchisees.
“It came up, we dealt with her. HMRC was at the time happy, how we dealt with and we moved on,” he told BBC Radio 5 live.
The U-Bahn-boss had an ambiguous message on zero-hours contracts.
With such long opening hours, “it is not in the franchise to offer of interest to zero-hours contracts, but we need to have a flexible work force, and it is good for some people,” Mr Dowding said.